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Brousseau Design is Prince Edward Island’s trusted web design agency, delivering award-winning websites that blend creativity, performance, and SEO. We help local businesses grow online with stunning, user-focused digital experiences.

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CREATIVE

UX/UI

Nellies Landing

WEB

MOBILE

Overview

Nellie’s Landing is a one-of-a-kind tourism destination in Murray Harbour, Prince Edward Island, offering guests the chance to stay in floating accommodations and explore the beauty of the island by land and sea. The website, designed and developed by Brousseau Design, delivers a seamless, visually immersive user experience that reflects the charm, relaxation, and adventure Nellie’s Landing is known for.

The homepage immediately captures attention with stunning waterfront imagery and clear calls to action to book a stay or rent an e-bike. Visitors can easily browse the unique accommodations, which include floating wine barrels and houseboats, each showcased with vibrant images, detailed descriptions, and built-in booking functionality. Every accommodation highlights comfort, character, and local craftsmanship—ideal for those seeking a glamping experience in PEI.

Location

Murray Harbor, PEI

Categories

Build Date

1 June, 2022

The site also features guided and self-guided e-bike tours, oyster bar access, and a full events calendar, including tribute concerts, trivia nights, and local music experiences. These offerings are clearly organized and easy to navigate, helping users find the perfect experience based on their travel dates.

Designed with mobile responsiveness and user flow in mind, the site integrates direct online booking, contact information, social proof, and local partnerships—all optimized for search visibility and conversion. Fast-loading pages, strategic keyword placement, and intuitive navigation ensure the site performs well across devices and platforms.

Custom WordPress design tailored to Nellie’s Landing brand and tourism goals

Integrated online booking system with real-time availability for stays and rentals Secure

Square-powered e-commerce checkout for bookings and event tickets

Clear product organization for accommodations, bike rentals, and add-ons

Streamlined mobile booking experience optimized for vacationers on the go

Custom product pages for each floating barrel and houseboat with gallery and feature list

Built-in coupon code functionality to support seasonal discounts and promotions

Automated confirmation emails and order receipts for seamless guest communication

Events page with dynamic ticket purchasing tied to real-time inventory

Custom contact forms and inquiry routing to improve response times

Fully responsive design with optimized load speeds for SEO and UX

Easily updatable backend for the client to manage events, products, and bookings independently

The Soluction

To bring Nellie’s Landing to life online, Brousseau Design delivered a custom-built, user-friendly website that combines storytelling, tourism marketing, and e-commerce into one cohesive platform. We implemented a fully integrated booking and payment system, allowing visitors to seamlessly reserve their stay in floating accommodations, book e-bike tours, and purchase event tickets directly from the site. The e-commerce solution not only streamlines operations for the Nellie’s Landing team but also enhances the guest experience with real-time availability, intuitive navigation, and secure checkout. Each accommodation type and add-on service is treated as a distinct product, making it easy to manage inventory, seasonal pricing, and promotional packages—all within a mobile-responsive, SEO-optimized framework.

01

Elevated Their Online Presence

Brousseau Design transformed Nellie’s Landing from a word-of-mouth destination into a professionally branded tourism website, helping them attract guests from across Prince Edward Island and beyond.
02

Turned the Website Into a Revenue Engine

With a fully integrated e-commerce booking system, Nellie’s Landing now takes online payments for accommodations, e-bike rentals, and events—generating revenue 24/7 without manual effort.

03

Improved Visibility & SEO Ranking

We implemented SEO best practices across all pages, boosting their ranking for searches like “glamping PEI,” “floating cabins Prince Edward Island,” and “e-bike rentals Murray Harbour.”
04

Made It Mobile-Ready for Tourists On-the-Go

With a mobile-first responsive design, vacationers can quickly browse, book, and pay from any device—whether they’re planning their trip in advance or sitting at a café in Charlottetown.
05

Enabled Easy Ticketing for Events

The Events section now includes click-to-book ticketing with capacity management and payment processing—turning concerts and experiences into consistent revenue streams.
06

Gave Them Full Control & Flexibility

We built a backend that empowers the Nellie’s Landing team to update content, post new events, adjust pricing, and manage bookings—without needing a developer every time.

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